When Chelsea visit Newcastle it’s never that pretty for those of a black and white persuasion but when The Chelsea Smiles take in Tyneside…now that’s going to be a different matter.

Newly signed to groundbreaking Global Music imprint DR2 Records, the LA-based glam rockers (should be right up Self Made Man’s street) will support Wednesday 13 at what promises to be a cracking Academy gig on March 31.

And our friends at the Jarrow-based record label are very excited to have added another fast-emerging act to a roster already boasting the likes of Dear Superstar, The Sound Ex and McQueen.

The Chelsea Smiles were formed by ex-Danzig guitar slinger Todd Youth in 2004 and released their full length debut two years later. Support slots with rushonrock faves Backyard Babies and the reformed New York Dolls won rave reviews and DR2 will release their forthcoming, as yet untitled, album in early 2009.

It’s another coup for the fast-growing North East label and The Chelsea Smiles’ manager Jon Nelson said: “We are extremely excited to be working with everyone at DR2 Records.  I have previously worked with them on some other releases and they are willing to put the time and effort into breaking bands.  They are hard working and get results.  It will be great to see what they do with The Chelsea Smiles!”

Look out for a first review right here. And expect to see SMM first in the queue come March…